Attracting Clients

Networking events typically present two types of awkward moments—greeting a stranger and leaving a conversation. A strategic approach can help you navigate both situations and set the stage for follow-up conversations.

Every phone call with a prospective client has the potential to lead to a meeting. We use three sports metaphors to showcase the fundamental skills that can help you convert follow-up phone calls into first meetings.

Whether virtually or in person, the same fundamentals apply for running purposeful, coordinated and conclusive first meetings.

Get referrals without asking for them by including memorable phrases in client conversations to help you consistently capture referable moments.